Magpie  is a marketing tool hooks up advertisers and popular Twitterers.

How it works

  1. Advertisers create campaigns providing a message and some keywords.
  2. Matching twitterers are selected, costs are calculated based on # of followers and hotness of the topic.
  3. Ads will be blended into the message stream: 10* tweets, one ad, 10* tweets, one ad, …

I have not tested it personally but I thought it was interesting.

John Hocking

 

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